In a business environment that is in a constant state of change, marketing presents a vast array of unique and difficult challenges. In order for a business to survive and grow, it must sell products, and it is the marketing team’s responsibility to determine the best way to do so by researching and satisfying customer needs. Planning, pricing, trend analysis, advertising, and promotion will all be emphasised throughout the duration of your degree.
Obtaining a degree in marketing in the United Kingdom will facilitate the development of contacts and transferable skills applicable to a variety of business sectors. Students will develop communication and presentation skills, as well as the ability to pose and evaluate questions. The course will cover e-business management, digital marketing, strategic brand management, and consumer comprehension.
Nearly all Marketing courses at UK universities include a work placement for students to gain experience in a busy marketing department, and many degrees can be combined with another subject of your choosing.
Digital marketing is also gaining popularity as the world becomes increasingly online. Courses in digital marketing are designed and taught by industry professionals, with close industry ties enabling access to real-world projects, industry experience, and internships. Students who wish to move into analytics, consumer behaviour, social media marketing, and digital planning should pursue a degree in digital marketing.
Graduate Marketing Careers
Account executive, planner, copywriter, researcher, buyer, consultant, digital, and press officer are just a few of the opportunities available to marketing majors following graduation.
Marketing UK Entry Requirements
- Typical International Baccalaureate requirements: 30 points.
- Typical A-levels requirements: ABB.
- Typical IELTS requirements: 6.0 overall, with no lower than 5.5 in any one component.
Please note that entry requirements vary for each UK university.
Where can I study Marketing in the UK?
Find information about the top ten institutions for Marketing and Public Relations in the Guardian University Guide 2023 to discover more about the best Marketing programmes in the United Kingdom.
- Lancaster University
- University of Stirling
- University of Derby
- University of Southampton
- City, University of London
- University of East Anglia
- University of Leeds
- University of Lincoln
- University of Plymouth
- Durham University
Study Marketing in the UK
If you’re interested in enrolling in a marketing course in the United Kingdom, schedule your consultation today. Remember that the Premium Service guarantees you at least one offer from a British university.
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